Tim Sands

Recent Posts

Tired of the endless zoom? These new tools help engage your virtual event audience

September 14, 2021

The last 18 months or so have completely changed the game for event planners and marketers around the world. With travel off the cards for some time, most businesses have had to very quickly embrace new, virtual event models - with 93% of event organisers to invest in virtual events for the foreseeable future. 

When a ‘meeting about meetings’ doesn’t go entirely to plan!

May 07, 2021

A lot can change in just 12 months. Remote working is now a norm for most Australian workplaces, as are video calls. During the pandemic, Microsoft Teams grew by 894% and it now has over 115 million users.

Here at Splendid, we’ve always operated virtually. Online meetings have been a core part of our business from the outset. While we’re always happy to meet our clients face-to-face, we do the vast majority of our communication and collaboration remotely. As such, over the years, we’ve learnt a lot about how to get the most from virtual sessions.  

Recently, Tim decided to share his top tips and insights with the rest of us in a virtual session with the oh-so-enticing title: ‘The great big meeting about meetings’. Ironically, not every aspect of the meeting went to plan! Here’s a quick re-cap of some of Tim’s key points (and some unanticipated hilarity):

Teams, Tokyo and Tayla: How we hired and trained our new Operations Manager 100% remotely

May 05, 2021

Around a month ago, Tayla Agostinis started at Splendid in a project operations role. Everything about Tayla’s joining and ‘on-boarding’ process was fairly standard, with one exception her direct boss lives in Tokyo, and they’ve never actually met face-to-face! Here, Tayla shares her thoughts about this process, what it’s been like, and why she’s so excited to be part of the Splendid team.  

‘Sense Making’ - what is it… and why should you be thinking about it?

April 27, 2021

We live in a fast-paced and information-rich world. To find the answer to a question or learn more about a particular topic, we simply need to pick up a device and enter a few basic questions.

However, an abundance of information isn’t always a good thing. Firstly, there’s the task of sorting the wheat from the chaff – of determining which information is actually factual and can be relied upon. And secondly, there’s the ever-increasing issue of information overload – of not being able to make decisions, or being slow to do so, because of the sheer volume of information we have at hand.

What’s included in Splendid’s Partner Program service?

March 03, 2021

As a technology firm, your partner program plays a crucial role in helping you market and sell your products and services. In fact, up to 90% of tech sales are now made through partner networks.

Unsure what your partners actually want? Why not ask them?

February 17, 2021

As a technology business, you rely heavily on your partner network to sell your products and services to end customers. In reality, however, there are only a limited number of potential partners in Australia, and competition for their loyalty is fierce.  

What are ‘hybrid’ events, and should they be part of your B2B marketing strategy in 2021?

February 03, 2021

At the end of last yearGartner published its top marketing predictions for the year ahead – and beyond. One of these predictions is that B2B marketing will become more hybrid in nature, with more diversity of channels, and greater mix of face-to-face and virtual elements.   

A not-so-Splendid Christmas

January 15, 2021

As a virtual agency, face-to-face get togethers don’t happen all that often. So they’re something we all look forward to, and are always lots of fun.  

3 ways to create more profitable leads in B2B tech marketing

November 17, 2020

Technology changes at a rapid pace – as does the volume of data, and the tools, available to us as marketers. Yet while techniques may evolvethe goal of any activity is typically the same: generate and convert more profitable leads 

Everybody, breathe. How yoga can unify and calm a virtual workplace.

November 05, 2020

2020 has been a pretty stressful and tumultuous year. For many, the pressure of the pandemic, home schooling and maintaining employment has taken its toll. It’s why, a few months ago, Splendid introduced a regular and free virtual yoga session – hosted by our wonderful, in-house Anasura yoga teacher, Kylie Anderson. As well as a great way to get together as a team outside of ‘work’, the session has been incredible in instilling a sense of calm and a more mindful approach to day-to-day life.

Here, Kylie shares her thoughts on yoga and her side-hustle as a yoga teacher.